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Blog
August 26, 2021

Reverse-Engineering Your Job Postings – The Danger of Chasing Outcomes at All Costs

Goals matter - so does how we reach them. Setting goals and achieving them is crucial for any business to grow. Goals push us to…
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Blog
February 4, 2021

Write for Your Audience Not Yourself – Using Job Descriptions to Widen Your Talent Pool

Context Clues  Context is everything. Words carry weight because of their context.  This explains why opening up a letter not addressed to you does not…
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